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The fashion house of Lanvin launches Modern Princess under the Interparfums license in July 2016 as the new chapter of Lanvin perfumes. Lanvin manifests the new, modern vision of a woman as a rebellious adventurer of free spirit: “Glamorous, untamed and fiercely sensual, she uses her own free will, playing with secrets and certainties. She has never been held prisoner of anything, nor of anyone. She creates her own destiny. Her freedom is precious. " The creator, perfumer Christophe Raynaud of Firmenich, describes it as a sexy floral fragrance full of texture, emotion and sensoriality, inspired by the red color: ”Red is synonymous with passion, sensuality and intensity. It's the colour of love, but also of the forbidden. It is irresistibly attractive and fascinating; tempting like an addictive fruit." Top notes are fresh and invigorating and youthful with succulent Pink Lady apple and red currant. Middle notes are more feminine; the dual character of jasmine, delicate and carnal at the same time, blends with freesia flower. Base notes represent assertive femininity with velvety white musk, luxurious blonde woods and sensual vanilla orchid. The face of the perfume is Spanish model Steffy Argelich, shot by Jérémmie Rozan

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